BSc (Hons) Marketing Management (F/T)- LM322 1. Objectives The evolution of contemporary lineage has resulted in a new selling perspective to address consumer request and demands. This new course of instruction meet out drum the students as marketers for lead roles within their field of specialisation whether they appetite to work as consultants for a merchandising firm, enter into set management or any other trade function. Moreover, students allow for be also trained in critical selling concepts and how to employ these marketing strategies for greater sustainable competitive advantage. In this respect, this enriching course provides an opportunity to unfold both skills and specialist companionship of use in starting a marketing career. A variety of direction methods give the students experience of the situations they are in all likelihood to meet in marketing roles. The overall approach is accommodate to producing motivated, independent learners, who dirty do g tackle a large variety of marketing problems. The programme will thus subjoin and broaden the skills base of students and advance their ability to sound take away laterally, research, problem-solve, be proactive, apply new ideas, think strategically and cast up their marketing competence.
Therefore, the objectives of the Marketing Management plan are to: distribute a solid foundation in the application of angelical marketing strategies and cutting-edge marketing concepts that will help the employment attempt in achieving a guest centric business model prepare students to fulfill managerial roles in the m arketing department foster the spirit of fle! xibility, creativity, entrepreneurship, intromission and ethical practices compulsory to address the marketing challenges presented by a rapidly changing business environment prepare the students to develop strong analytical skills that will enable them to identify and appreciate strategic marketing opportunities as well as enable the business enterprise to gain sustainable competitive edge. 2. popular Entry...If you want to get a full essay, order it on our website: OrderCustomPaper.com
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